Phase 3

COLOR PALETTE AND MOODBOARD DEVELOPMENT

The conceptual direction begins to take tangible form through a curated selection of colors, materials, and visual references. This process involves a detailed study of chromatic harmonies, textures, finishes, and lighting interactions, all carefully aligned with the client’s identity, the spatial context and the desired atmosphere. 

The moodboard becomes a key design tool, synthesizing the emotional and stylistic essence of the project into a coherent visual language. Developed collaboratively between the creative and technical teams, this phase ensures that every design choice - from upholstery to wall finishes - contributes to a unified, refined, and immersive aesthetic experience. 

The approved palette serves as a guiding reference for the development of prototypes and material sourcing.

Phase 4