15/04/2026

Milan Design Week 2026

15/04/2026

ONIRO Group at Salone del Mobile.Milano 2026

ONIRO Group is making a major appearance at Salone del Mobile.Milano, showcasing six exhibition spaces dedicated to its brands and portfolio of licences, which underlines the company's international growth strategy. Alongside Jumbo Collection, the historic benchmark brand for classic furniture, and Baleri Italia, the recently acquired contemporary furniture brand, the Group is presenting collections from fashion brands Roberto Cavalli, Gianfranco Ferré and ETRO. Making its debut at the fair alongside them is Jacob & Co., which has chosen Salone to unveil its new Haute Living collection.

In Hall 13, Jumbo Collection is taking centre stage in a new exhibition. Spanning over 200 square metres, the stand features an immersive and unconventional concept entirely dedicated to the potential of ONIRO Group’s Interior Design Service. It is more than just a showcase; it is an experiential environment where ideas take shape and bespoke projects become reality: a true creative hub that demonstrates the brand’s ability to transform ambitious visions into personalised interiors.

Also making its debut in the same pavilion is the Jacob & Co. Haute Living furniture line. The result of a collaboration between the luxury watches and jewellery company Jacob & Co., founded in New York in 1986 by Jacob Arabo, and ONIRO Group, the collection embodies a shared pursuit of excellence and boundless creativity. Jacob & Co. Haute Living blends the Maison’s bold and visionary universe with ONIRO Group’s expertise in high-end Italian craftsmanship. The result is a collection that transforms inspiration into tangible design, redefining the concept of contemporary luxury.

Roberto Cavalli Home Interiors returns to the forefront at the Salone with Mediterranean Heritage, a collection that celebrates the brand’s roots through an evolved and conscious vision of contemporary living. An immersive narrative weaves together design, craftsmanship and Mediterranean identity with sophisticated balance. Mediterranean Heritage reaffirms the brand’s essence through a language balancing expressive richness and authenticity, introducing a new concept of luxury that is more tactile, enduring and deeply connected to nature, where every element finds harmony. Sensorial surfaces, fluid silhouettes and luminous contrasts define spaces that evoke a sun-kissed retreat where marble and natural stone interact with warm-toned woods and where leather weaves and metallic accents add rhythm and touches of light.

In the Gianfranco Ferré Home space, visitors can discover the new 2026 Collection, Cult Classics. Striking a balance between rigour and modernity, the environments feature pieces that combine retro inspiration with contemporary touches, creating a dialogue between past and future. Restrained sophistication, iconic motifs and classic shapes characterise the collection, ensuring continuity and enduring value. Innovation is expressed through new finishes, materials, and construction techniques, guided always by a focus on high-quality components and craftsmanship. The generous use of leather adds an air of understated luxury and tactile softness.

ETRO Ornamenta is the latest creative project from ETRO Home Interiors, drawing inspiration from the Art Deco cultural heritage. Rigorous geometry, ornamental richness and a cosmopolitan spirit are reinterpreted with a contemporary sensibility, transforming an iconic visual heritage into a modern design language. Guided by ETRO’s distinctive cultural approach — eclectic by nature and deeply rooted in the art world — the collection evolves through a measured yet exploratory process, shaped by contrasts between the past and the present, restraint and maximalism. This dialogue of opposites is most significantly expressed in the various areas of the exhibition space, where geometric precision merges with soft forms.

The AUREA installation, organised by Salone del Mobile and curated by the French studio Maison Numéro 20, led by Oscar Lucien Ono, has also included a selection of furnishings from the Jumbo Collection and Roberto Cavalli Home Interiors brands. Located in Pavilion 13, AUREA imaginatively interprets a hotel as a spatial narrative, with each room presenting itself as a dreamlike scene suspended in time and space. The journey unfolds through a sequence of scenographic spaces that capture the essence of Salone as a realm of discovery and wonder. From room to room, the experience becomes a journey through ever-changing, immersive atmospheres. Visitors move through suspended hospitality where every intimate space is a product of the imagination.

Hall 22 will feature an installation by Baleri Italia, combining new products and design icons. Among the new pieces, the Matteo storage unit by Mati Sipiora stands out — a modular unit made from folded sheet metal, inspired by the designer’s family tradition and the brand’s aesthetic from the 1980s. Meanwhile, Claesson Koivisto Rune have designed the Coulisse sofa, which features a drawstring upholstery system that makes the covers easy to remove and defines its soft, flexible aesthetic. They have also designed the Tsu lounge chair: a minimalist yet sophisticated piece conceived to evoke a sense of lightness. Alongside these new additions, the updated Amiko coat rack by Alessandro Mendini is presented, along with range expansions designed by Odo Fioravanti: the Spunta armchair evolves into a sofa and the InBallo becomes a swivel storage unit. Rounding out the exhibition are iconic products and updates, including the Roundel table in the new Cappuccino colour and the upholstered Juliette chair.

The brand’s presence also extends to the Fuorisalone, where Baleri Italia is participating in the Artemest Apartment with furnishings by Philippe Starck, as well as at the Tricolore Design Hub with Luigi Baroli’s Cartoons screens. This reinforces the brand's role in the contemporary design landscape through research, memory, and experimentation.

Salone del Mobile.Milano
21-26 April 2026